Polo Foods has taken the India Master Franchise for Great American Cookies (GAC). Founded in 1977 in Atlanta in the US, today GAC is regarded amongst the top cookie franchise brand in the world. The signature cookie cake has been relished by generations, as the company focus is on quality products, efficient operations and low cost of ownership.
Quiznos has also signed a development agreement with Polo Foods for East India. Ken Cutshaw, President, Quiznos International was confident of Quiznos success in east India through the Polo group, emulating their success like other parts of India. He was confident of the brands global appeal as it was being appreciated throughout the world and as they have been seing a lot of interest from consumers from India, as well. He was confident that the Polo group would extend the same joy to the eastern region, as the company was busy finalizing locations in Kolkata and other parts of East India.
An award winning franchise world over, Forever Yogurt follows a simple strategy to woo customers globally. They use 16-20 flavours with over 40 toppings giving the user, 1000's of customizations, which they could do and at the end of it all, pay by weight. Polo group has signed Forever Yogurt master franchise for not only India but the entire region of Nepal, Bangladesh, Bhutan, Myanmar and Sri Lanka.
The company is looking at opening 100 outlets with an estimated investment of Rs 100 cr over the next 2-3 years. It is looking at creating a platform from where international food franchise brands could enter and operate, as the company would offer them ready front end and back end. I am sure a lot of international food brands are eagerly awaiting to leverage the eco-systems created by players like Polo Foods, to get into a very complicated Indian Food Market.
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